- VP Nicholas de Freitas continually researches existing and potential markets, generating ideas for growth and financial success in the iGaming industry
- A strong background in photography provides de Freitas with a unique perspective on the importance of visual imagery in the player experience
- He holds to a 70:20:10 marketing rule that allows him to push boundaries within the industry
Nicholas de Freitas has a strong eye for digital art. He first built a reputation as a pioneer of digital still photography for major retail companies in Africa and Australia. His next venture was to start up the successful UrbanActive Outsourcing Agency, where he project-managed innovative IT and software development products for the retail industry.
De Freitas always held an interest in Esports and online gaming. During an eighteen month period, he met with other iGaming professionals once a week—to discuss creating their own company. In the fall of 2020, this team of gaming industry professionals launched the online gaming startup Mobius Interactive. At this point, de Freitas became the Vice President of Marketing.
An extensive background in photography gives de Freitas a unique perspective on the use of visual imagery in creating an immersive player experience. The 5G HD imaging and high-quality animation blur with reality, making the experience so natural that it is easy to imagine yourself right there at a casino table, or in a crowded sports stadium – surrounded by cheering fans. The added feature of playing with friends brings them into the same space, and, especially during COVID, this has helped reduce the loneliness of remote gaming. High-quality digital photography is essential in creating the enhanced reality aspects of this premium gaming experience.
Team Mobius has created and produced three new and diverse global brands: Mobius.bet , Club Double , and Aragon Casino. Each brand targets a different audience. Aragon Casino appeals to the medieval and modern fantasy crowd, mimicking elements of The Walking Dead and Game of Thrones. Club Double pays tribute to America in the 50’s, showcasing a theme that combines classic old Hollywood, Vintage Miami, and Las Vegas. Mobius.bet is the flagship brand that caters largely to the Esports community. As a top sponsor for the 2021 FIFA World Cup Qualifiers, Mobius.bet will be seen by up to 40 million viewers per game. All three brands focus on continually delivering and building upon the best player experience available in the industry.
The team at Mobius Interactive brings over 40 years of collective gaming experience to the table and has successfully launched over 30 products within the last three years. The company is poised to go public later this year.
“I believe you are only as good as your team,” de Freitas told G&M News, “and we are so lucky to have a great team at Mobius Interactive, which frees me up to be visionary.” Presently de Freitas holds to a 70:20:10 marketing rule. He devotes 70% of his time to daily business essentials, 20% to pushing boundaries into the known unknowns, and the other 10% to pursuing and coming up with crazy ideas that stretch all the limits.
De Freitas is looking toward the future at new possibilities within the Esports and online gaming world. For the first time, he sees the opportunity on the horizon for an online company to take over a land-based casino. His goal is for Mobius Interactive to be the first online gaming company to take this pioneering step – in this industry that is constantly evolving and expanding.
Mobius Interactive is open for investment opportunities.
For further information please contact:
Gary Eldridge – President
1 (604) 783-1685 [email protected]
Seamus Byrne – VP Corporate Development
1 (902) 441-5757 [email protected]
Tracey Miller – VP Mergers & Acquisitions
1 (604) 355-5589 [email protected]
For more information, visit the company’s website at www.MobiusInteractive.Ltd.
NOTE TO INVESTORS: The latest news and updates relating to Mobius are available in the company’s newsroom at http://ibn.fm/Mobius
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